“We have had a great demand for new products and are happy to finally be able to release our first new product of the year. It is extra exciting that we have developed one of the products together with one of our sister companies Amerpharma, which is a typical example of the synergies that exist in the growing group” – Ebba Dahlström, CEO Monday 2 Sunday AB (formerly Pändy Foods AB).
“As a group, it’s clear that we have succeeded in establishing a faster and more efficient development process with the acquisitions made in 2020. With several in-house food verticals, we have the possibility to go from idea stage to finished product in a short time and being able to launch directly to consumers via our own e-commerce stores and modern brands. The team has done a fantastic job with the new products and we have an exciting time ahead of us with many new innovations in the pipeline.” – Simon Petrén, CEO of Bayn Group AB
Last week, the first novelty of the year, “Nutchup”, was launched, a flirtation with the ketchup bottle but with a content of peanut butter. Nutchup is made from 100% peanuts and is delivered in a flexible squeeze bottle. The product is easy to apply, naturally rich in protein and suitable as an accessory for snacks and dishes. The product has also received a strong approval on social media with exposure from most of Sweden’s largest influencers. Today, the new energy drink “Apple / Strawberry” is also released, closely followed by “Protein Chocolate Sticks” which returns.
Pändy was acquired a year ago by Bayn Group and is today the group’s D2C company with it’s own e-commerce stores. In December, Pändy’s and Tweek’s own e-commerce stores were also relaunched with a new web format and platform.
For additional information, please contact:
Simon Petrén, CEO, Bayn Group AB
Phone: +46 70 999 94 55
E-mail: simon.petren@bayngroup.com
About Bayn Group
Bayn Group is a Swedish foodtech group, supplying cutting edge and healthy sugar reduction solutions for the food and beverage industry. Bayn’s ingredient solutions, refined through scientific research and extensive market experience, facilitate new formulations and recipes that improve the taste and texture of the next generation of sugar-and calorie reduced products.
For more information www.bayngroup.com
Bayn is listed on Nasdaq Stockholm, First North Growth Market, under the ticker BAYN
FNCA Sweden AB is Bayn’s certified adviser. Tel: 08-528 00 399 E-mail: info@fnca.se